@"Simon Cozens" This is a bad analogy given that LEGO have made custom bricks, and the systems (1955) with those custom bricks played a large role in their success. In fact the first lego b… (View Post)
Given the multitude of discussions about marketing fonts (often, a luxury product). https://www.nngroup.com/articles/luxury-terrible-ecommerce/ (View Post)
Whilst everyone in the type world needs to prepared that even a very high-quality font can go unnoticed, there is a remarkable and supportive global community. Long before 2022, I sought the help of… (View Post)
Are there good articles about "off-the-shelf" font pairing between writing systems? For instance, brand approaches to font pairing text hierarchies in Latin, Arabic, and Greek (display, tex… (View Post)
A few reflections… 1. Is it better/kinder to be disagreed with directly, or be welcomed into a club that back-pats freely? Action often rests on the individual, and it can takes years (decades) to he… (View Post)